App-y days for visitors to see the Mary Rose

Helen Bonser-Wilton, chief executive of The Mary Rose Trust in Portsmouth
 Picture: Christopher Ison for the National Museum of the Royal Navy
Helen Bonser-Wilton, chief executive of The Mary Rose Trust in Portsmouth Picture: Christopher Ison for the National Museum of the Royal Navy
Picture: Paul Jacobs (142476-229) PPP-140824-032155001

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VISITORS to the Mary Rose Museum will be given the perfect blend of old and new with the launch of an app to enhance their experience.

The award-winning museum, in Portsmouth Historic Dockyard, has just unveiled the app, which includes a host of features to help members of the public get the most out of their visit to see and learn about Henry VIII’s flagship.

The app, available on iOS and Android devices, uses geo-fencing to detect when users are in the dockyard so it can notify them about talks and events taking place at the museum.

Paul Griffiths, head of operations, said: ‘We are immensely proud to be the custodians of one of the country’s most historic treasures, and we also love mixing the old with the new.

‘This app is the perfect way to harness new technologies to help today’s visitors get the most out of their visit.

‘We particularly love the geo-fencing and notification capabilities which will help ensure that no visitor to the Historic Dockyard need miss out on the many and varied events that we have planned at the museum this winter.’

The app also includes features including information about the history of Henry VIII’s flagship, maps and large print versions of museum text. It highlights 16 exhibits chosen by the museum’s experts.

Users can also listen to an audio highlights tour, available in English, French, German, Spanish, Italian, Japanese and Polish, with more languages due to be added in 2017.

The app, produced by Mobidaze Ltd, is free to download and can be found via maryrose.org/app.

Adrian Stokes of Mobidaze said: ‘We very much enjoyed working with the Mary Rose management and marketing teams to publish a mobile app that will enhance the visitor experience, using the one device they never leave home without.’