ROLLS-ROYCE has signed a deal for its largest ever single order of the cars –worth an estimated £12m.
Luxury entrepreneur Stephen Hung has purchased a fleet of 30 Phantom cars for his Louis XIII hotel in Macau, China.
The transaction, estimated to be worth $20m by the Financial Times, represents the world’s single largest order of Rolls-Royces.
Two of the fleet will be the most expensive Rolls-Royce Phantoms ever commissioned.
The deal was completed on Tuesday at a signing ceremony at the home of Rolls‑Royce in Goodwood.
The ceremony was attended by Rolls-Royce chief executive officer Torsten Mueller-Oetvoes and Mr Hung, who is the Louis XIII chairman.
A representative from Graff Diamonds, which helped design part of the cars, was also present.
Mr Mueller-Oetvoes said: ‘We at Rolls-Royce Motor Cars are delighted and honoured that Mr Hung has commissioned Rolls-Royce to provide the largest single order of Phantoms in history.
‘The Louis XIII fleet of Phantoms promises to be one of most impressive sights ever seen in Macau when they arrive at the Louis XIII hotel in 2016.
‘Mr Hung’s commission reaffirms Phantom’s pinnacle position as the motor car of choice for those seeking to experience the finest luxury the world has to offer.’
Each of the 30 cars has been extensively customised by Rolls-Royce’s Bespoke design team at Goodwood.
Newly-created bespoke elements have been applied both to the interior and exterior of the cars including bespoke clocks designed and created by Graff Luxury Watches.
Rolls-Royce Motor Cars has also helped to design the parking and driveways to house the fleet at Louis XIII and will train Louis XIII’s chauffeurs from Macau in the appropriate driving and handling of the unique vehicles.
Mr Hung said: ‘Macau is rapidly evolving into the luxury capital of the world and we are honoured to have the opportunity to add to Macau’s many distinctions, the world’s largest fleet of Rolls-Royce Phantoms, including the two most luxurious vehicles Rolls-Royce has ever built.
‘Louis XIII and Rolls-Royce Motor Cars share the same philosophy: to deliver the perfect experience to the world’s most discerning customers.’
The Phantom fleet will chauffeur the guests of Louis XIII, which is on the Cotai Strip in Macau, when it is opened in the first half of 2016.