Call for businesses to help fund infrastructure projects in Cameroon

Clare Pugh, client delivery director at Market makers, visited a school in Cameroon
Clare Pugh, client delivery director at Market makers, visited a school in Cameroon

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A leading B2B telemarketing service based in Portsmouth is calling on local businesses to join them in fundraising projects to build schools in Africa.

The Market Makers Group comprised of Market Makers, Really B2B and Lead Forensics, are based in Lakeside and are hoping to raise £100,000 this year to go towards projects in Cameroon.

The company’s owners Paul Thomas and Henry Braithwaite wanted to set up a philanthropic arm to the company, which would really make a difference.

So they decided to partner with Isle of Wight based NGO, Building Schools for Africa (BSFA), who work in conjunction with Strategic Humanitarian Service Cameroon (SHUMAS).

The joint initiative carries out infrastructure projects in the west African country to provide new classrooms, health facilities and water facilities.

Danni Norman, talent acquisition executive at Market Makers arm Lead Forensics, said: ‘We are engaging with the local community, and not just building things and then leaving it.

We would like to encourage other local businesses who want to back a great cause to get involved, especially as it’s a local NGO

Raymond Wright

‘Every penny raised goes directly to the projects in Cameroon and there is no administration fee.’

Over the last four years, the company has helped build primary and secondary schools, health centres and new, safe water supplies.

Raymond Wright, head of partnership at Lead Forensics, added: ‘A big part of it is upskilling the people in the community.

‘There has to be a legacy. The company makes regular visits to Cameroon to see the work in action.

‘We would like to encourage other local businesses who want to back a great cause to get involved, especially as it’s a local NGO.

‘We want to instigate more initiatives in partnership with local businesses and schools.’

Market Makers have organised a series of ways to reach their £100,000 target, including the Mission 2 London fundraiser.

Fifty people took part in the event earlier this month, choosing to get to Westminster Pier either kayaking down the Thames, running a half marathon, skydiving or cycling from Lakeside.

They also have a give-as-you-earn scheme, where people decide the amount they want to give and it automatically comes out of their salary.

All vending machine profits and the money from weekly dress down Fridays go to the charity and there is a big black tie charity auction in November.

To find out more go to schoolsforafrica.co.uk.

To get involved contact Danni Norman at NormanD@leadforensics.com.