Marketing firms join forces

From left to right: Amy Carter, 34, Matt Paffett, 43, Pernilla Berglund, 42, Latin Smith, 33. Photo: Holly Sayer-Gray

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TWO creative marketing agencies have merged their businesses.

LCM, based in Fareham, and 95 Black, of Chandlers Ford, have combined under the LCM umbrella.

Jimmy Robertson, 95 Black founder and now LCM creative director, said: ‘My team and I have worked with a number of the region’s marketing teams, including LCM, over the last few years.

‘It became abundantly clear to me that the LCM team has more to offer than most, and it feels absolutely right to be a formal part of it now.

LCM is almost 25 years old.

Its managing director, Lizz Clarke added: ‘In my opinion Jimmy is all-round the best in this region. We will still use our loyal bank of freelance designers and technicians, but it is time for me to put the creative reins into a really powerful pair of hands, and free up energy to develop further services.’