ROLLS-ROYCE Motor Cars’ new Ghost model will help secure jobs and growth for the luxury car manufacturer.
The company, which has 1,400 employees at its plant in Chichester, revealed its Ghost Series II model simultaneously at Goodwood and the Geneva Motor Show.
Finance director Niklas Wagner said the forthcoming year looks positive and the new model, announced yesterday, will help the business to expand.
‘Ghost has been successful and this is what is bringing in jobs. It is very important that we can keep the company stable. This announcement will ensure that stability,’ he told The News yesterday.
‘We launched the Bespoke business and we have been very successful in bringing that.
‘When more people want to buy our cars, we need more people to build them.
‘This is not only a model update – it is bringing in new business.’
Mr Wagner said new customers are coming in from emerging markets which have not previously been identified, such as Azerbaijan, the Philippines, Brazil and Chile.
‘It is new markets that is helping our business to grow,’ he added.
In January, the company announced it was creating 100 new jobs.
Presenting the new model, the company’s chief executive officer, Torsten Müller-Ötvös, said: ‘Rolls-Royce Ghost has proven to be no ordinary power.
‘It has been the cornerstone of our success around the world since its launch in 2009.
‘It has propelled Rolls-Royce Motor Cars to new heights. In presenting a less formal, more contemporary and dynamic expression of Rolls-Royce luxury we have attracted a new generation of clients to Rolls-Royce.
‘In answer to our clients’ demands for the best in effortless dynamism, modern luxury and industry-leading technology, clothed in a discreetly updated design that protects the iconic character of a Rolls-Royce, we proudly introduce Ghost Series II – an oasis of calm in a frenetic business world.’