A FAMILY firm is to make a huge £1.5m investment in its company next year.
Fareham’s Lucketts Travel is set to buy eight new coaches in order to cope with increasing demand for its services.
The announcement comes on the back of the firm being named the UK’s Large Coach Operator of the Year in the routeONE Operator Excellence Awards 2012.
The firm is run by brothers and joint managing directors Ian and Steven Luckett.
Ian said: ‘As a family firm Lucketts has always been focused on delivering the highest levels of customer service and satisfaction.
‘To achieve this in a competitive market, and to keep our place above the crowd, we continue to invest heavily in areas of our business that make a big difference to our passengers.
‘By operating the latest eco friendly luxury vehicles, driven by staff who receive industry leading training, we are able to deliver high quality travel at the best value prices.’
Employing just under 250 people across its three brands, Lucketts Travel, Coliseum Coaches and Worthing Coaches.
It has a large fleet of luxury coaches based in Fareham, Worthing and Southampton.
The training the firm’s drivers receive was instrumental in Lucketts’ award win.
The company has invested heavily each year in its own Driver Training Academy, to help its drivers reach the very highest standards possible.
Judges praised the company’s investment, saying: ‘This is the top of the Premier League of the coach industry and to stay there requires strong management, a clear business plan and a record of consistently high standards.
‘It requires performance that is better than the competition. In football terms that means three points from every game, but in coaching terms it means staying ahead by offering customers fresh and innovative ideas, while developing partnerships that open up new markets.’
Lucketts Travel has grown its business by planned and careful expansion, including in March this year the acquisition of Coliseum Coaches.
The Southampton based operator is another historic family firm.