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Growth and jobs are priorities for Gunwharf director

Colin Wilding, the centre director for Gunwharf Quays. 

Picture: Allan Hutchings (142386-651)

Colin Wilding, the centre director for Gunwharf Quays. Picture: Allan Hutchings (142386-651)

 

GROWTH and jobs is at the heart of Gunwharf Quays’ new centre director’s vision.

Colin Wilding hopes to expand the retail offering, boost jobs and bring more visitors into the city.

He has a plethora of experience working in shopping and outlet centres across the country, including Bluewater, and more recently McArthurGlen Designer Outlets.

Mr Wilding said although the centre is doing well – there has been a 38 per cent increase in visitors from Europe this year – more can be done to enhance Gunwharf.

Asked what his achievements were in his past roles, he said: ‘Well, growth, redefining strategies and taking centres from whatever their starting point was to a three to five-year vision.

‘There are a lot of similarities to what we are trying to do here.

‘We have got a very successful centre here already but there is potential to do better. We want to take it to the next level.

‘We are looking at it at a strategic level, looking at our retail mix and seeing if we can enhance or develop it.

‘There’s quite a few American brands coming over so we are seeing if we can look at those.

‘In parallel with that we are looking at our marketing messages to try attract people from further afield.’

In the coming months, the centre has a number of retailers moving in, including outdoor wear company, Musto.

‘We are very clear how we can keep the centre growing,’ he said.

‘As the sales grow and if we can get visitors travelling further to come here, that will help employment in the area.’

 

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