Hampshire and Thames Valley police forces launch drink-drive campaign

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POLICE have released a video warning people of the consequences of drink-driving this Christmas.

It comes as Hampshire Constabulary and Thames Valley Police today launch a month long crackdown on drivers who drink and get behind the wheel.

Melton drivers have been banned from the roads after being sentenced by magistrates sitting in Loughborough EMN-151109-150523001

Melton drivers have been banned from the roads after being sentenced by magistrates sitting in Loughborough EMN-151109-150523001

The ‘Where will you end up tonight?’ campaign, which carries the hard-hitting theme of a mortuary to emphasise the potentially fatal consequences of drink-driving, is aimed at reducing the numbers of deaths and injuries caused on our roads by people who drive while impaired.

The campaign reinforces the stark message that motorists who drink-drive risk ruining not just their own life, but the lives of others too, such as passengers and pedestrians.

Kayleigh Greest has also today spoken out about losing her much-loved father Andrew Greest after drink-driver Steven Anderson, an oil rig worker, crashed into the back of Mr Greest’s Vauxhall Vectra on the M3 between junctions eight and nine on December 15, 2012.

Hampshire Constabulary’s road safety sergeant, Rob Heard, said: ‘Too many people are still taking the risk to drive whilst impaired.

‘Nearly 7,000 people were breathalysed by police across Hampshire and the Isle of Wight last December, with 150 people being arrested for providing a positive result, failing to provide or refusal.

‘They could have caused a crash that killed or left someone injured with a lasting life-changing impact for themselves, family and friends.

‘The campaign asks ‘Where will you end up tonight?’ illustrating that you could end up in a mortuary having died in a road crash caused by drink-driving.

‘That could be in various circumstances; you could be a drink-driver who caused a collision, or you could be a passenger in the car of the impaired driver. Do not be tempted to get a lift from someone who will be over the limit as you are putting yourself in danger too.’