Do we really care if fruit and veg are less than perfect?

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I hear wonky veg are about to make a comeback on our supermarket shelves thanks to a national newspaper’s pledge to stop tonnes of mis-shapen fruit and vegetables getting dumped every year.

Apparently Morrison’s will now flog us smaller leeks, swedes, sprouts and broccoli whilst the posher end of the supermarket world, Waitrose, will sell shorter carrots, skinnier parsnips and somewhat-less-plump strawberries.

I think it’s great news that retailers have agreed to relaxed specifications and that our hardworking farmers and growers will now have a much more fruitful income.

Do we really care that much if some of our fruit and vegetables are slightly less than perfect in shape and size?