It has been virtually impossible over the past few months to read any news story which did not contain the four most dreaded letters in the English language – euro.
It was all fairly straightforward when we knew the euro merely as the car-crash currency threatening to blight an entire continent.
Then along came poor old Engelbert Humpderdinck with Eurovision (which turned out to be a nightmare) and now we have the wall-to-wall Euro 2012 finals.
Indeed, rumours emanating from the England camp appear to suggest it has all become too much for Wayne Rooney.
He is now said to believe the eurozone is the focused state of mind players are required to get themselves into before every match.