Isn’t new technology wonderfully baffling sometimes?
Apparently scientists have come up with something to delight all you ardent footie fans out there, especially if you like a certain David Beckham.
They’ve managed to analyse the smell inside DB’s football boots and are recreating it using 21st century molecular technology.
They they’re adding it to a cheese which is being served to sponsors during the Euro 2012 championships.
Are they serious? I suppose that’s one way of losing sponsorship!
Phew, I think I’ll be giving Mr Beckham’s cheesy feet a miss.
Instead I intend to stick to my usual Laughing Cow spreadable version. Much more fragrant.