Sir Richard Branson has come to the conclusion that ‘stuff’ – by which he means private islands and personal jets – does not mean anything.
So he has decided to donate half his fortune to charity – which means he will have only a couple of billion to get by on.
It would be churlish not to acknowledge his generosity in deciding to join the Giving Pledge campaign, which was originally set up by some other megarich billionaires worldwide.
But it would be equally unfair not to point out that it’s only those who have a lot of ‘stuff’ who can dismiss its importance.
The rest of us – while continuing to do our bit for charity by giving whatever we can afford – wouldn’t mind a bit more ‘stuff’ of our own.