HIS in-depth knowledge of male grooming might not be something Ricky Martin brags about – but it has won him a place in The Apprentice final.
The Stubbington recruitment team leader triumphed last night as project manager in a closely fought luxury product task.
Lord Sugar was impressed by how the 26-year-old’s idea for a line of male grooming products had been researched and presented.
In the boardroom he told him: ‘What came across is that you had researched the business from top to bottom.’
But fruit seller Adam Corbally’s dream of going into business with the straight talking millionaire came to an end after his team’s high-end chocolates and jellies failed to impress.
Corbally, who runs a wholesale and retail fruit and vegetable firm, admitted he was disappointed but said he was now backing Ricky to go all the way.
‘He’s the best candidate in the process. He’s clear and concise, he’s on the money, he’s a clever lad,’ he said.
‘He’s shown himself in every task and he’s proved himself in the boardroom time after time.’
Speaking ahead of last night’s show on BBC’s The Apprentice: The Final Five, Ricky’s wife Gemma said: ‘Everything Ricky does is he has his mum in mind as well as himself.
‘He always wants to prove himself and be successful.
Gemma, who is a service delivery manager for recruitment firm Elemense, added: ‘I think his team idolise him and I think they aspire to be like him because of what he has achieved.’
Ricky’s mum Diane Addis, who also featured on the show, said: ‘I’m just proud of my son – I couldn’t ask for a nicer, happier son than the one I have got.
‘He’s nice to me and he speaks to me all the time.
‘At university he studied Biochemistry which is a very hard subject but he did very well in all his exams and again I’m really proud of him for that.’
The other finalists who will battle it out to win the series this weekend are Tom Gearing, 23, the director of a fine wine investment company; business development manager Jade Nash, 29; and Nick Holzherr, 25, a technology entrepreneur.
The Apprentice: The Final is on BBC One on Sunday at 8.30pm.