It was a sight to see as Portsmouth’s iconic landmarks turned pink in support of a breast cancer charity.
The Spinnaker Tower, HMS Victory and HMS Warrior were some of the sites to turn pink for the Pompey in Pink campaign.
Organised by breast cancer support centre The Haven, the campaign wanted to make Portsmouth aware that a new centre will be opening next year just a few miles away.
The Haven, which has three other centres across the country, including London, Leeds and Hereford, will be opening a new centre in Titchfield to serve the Wessex area.
And to show they are soon to be in town, the charity wanted to turn Portsmouth pink during Breast Cancer Awareness month.
Many of the city’s famous attractions signed on to the campaign and highlights of pink appeared in the city skyline. Portsmouth Anglican Cathedral, in Old Portsmouth, also turned pink as did the Park and Ride bus station.
Heidi Rehman, community fundraiser for The Haven, says: ‘We didn’t think so many iconic landmarks would have signed up for our campaign.
‘It’s amazing and really astonishing. I am thrilled at how many people got on board.
‘But so many people have been affected by breast cancer that I am not surprised people have shown interest.
‘Nearly everyone has been affected by breast cancer so they understand the work we do.’
The idea for the Pompey in Pink came about when The Haven organised a dinner on HMS Victory, at Portsmouth’s Historic Dockyard.
As part of the meal, HMS Victory decided to turn pink and so The Haven thought to get other landmarks involved.
Jane Hodgkins, head of marketing at the National Museum of the Royal Navy says: ‘We were delighted to have supported The Haven, a national charity last night and welcome them on board for an important fundraising dinner.
‘There is a longstanding debate about what colour HMS Victory was – and we can confirm that for one night only – she is pink.’
The Haven in Wessex centre will be in The Square, in Titchfield, half way between Portsmouth and Southampton.
It will help people in the Wessex area with breast cancer by offering free advice from specialist nurses and experts in nutrition as well as exercise, complementary therapies and emotional support.
But it was Portsmouth’s famous landmarks that made it the backdrop for their campaign.
Heidi adds: ‘We decided to spread the campaign across Portsmouth because it has so many iconic buildings.
‘There would be a higher chance of people seeing that we are here if a number of the attractions turn pink.
‘It has been a fantastic effort.
‘It has given people the chance to find out who we are, what we do and why we are opening our fourth centre.’
Representatives from The Haven also appeared in Cascades Shopping Centre, in Portsmouth, to hand out leaflets and information on the new centre.
Heidi says: ‘So many people who we spoke to were interested in our services and were really positive about the whole thing.
‘We offer a unique service which can benefit so many people and we want people in this area to know that we are here.’
The new centre in Titchfield is set to open in the summer of next year.
For more information on the charity visit thehaven.org.uk.