All change for expanding family coach business

Ian Luckett, director of Lucketts Travel
Ian Luckett, director of Lucketts Travel
Picture: Pierandrea Guarnieri

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IT WILL be all change on the buses this year as a family coaching firm is looking forward to an exciting 12 months ahead.

Fareham family-run firm Lucketts Group is not only rebranding to pull each of its divisions closer together, but it is also investing £2m in increasing the size of its fleet.

It is also building a new level at its headquarters so it can have a new dedicated training area and extra offices.

Luckett’s is set to turn over close to £20m in the year 2013/14, and says its success is down to hard work and investment in staff and facilities.

Ian Luckett, director of Lucketts Travel, said: ‘This is very good news for the company.

‘We sometimes look around at what is happening in other industries and see a lot of doom and gloom with some pockets of success.

‘We just try to maximise every opportunity that comes our way and work hard.

‘We also have a lot of fantastic staff who go the extra miles for us, whether they’re drivers helping their passengers out, or mechanics doing the job of keeping the coaches running reliably or the people who take the bookings on the phone.

‘They all work hard to keep our customers coming back, and that’s what’s really important – and what I think is sometimes forgotten.’

The rebranding sees Lucketts Group’s three divisions – Lucketts Travel, Worthing Coaches and Coliseum Coaches – share the same style as their parent company, while keeping their own names.

Ian added: ‘We decided to do it to keep the brands fresh.’

The new logos arrive just in time to take their place on seven new luxury coaches, increasing the size of the Lucketts Group fleet to 100.

Lucketts is a family-run firm that started in the transport business 90 years ago.

Through careful expansion it has become one of the UK’s largest coach travel companies, recently winning the RouteOne 2012 award for the Large Coach Operator of the Year.

In 2005 it acquired Worthing Coaches, and in 2012 also added Coliseum Coaches to its portfolio.