Expansion for marketing club launched by pair

A MARKETING club that started in Hampshire has launched a nationwide service.

Tuesday, 19th July 2016, 5:55 am
Victoria Vickery and Rebecca Paterson, co-founders of All Star Marketing Club

All Star Marketing Club started earlier this year and due to high demand, it has launched across the UK.

Co-founder Rebecca Paterson, from Lee-on-the-Solent, said: ‘We initially launched in Hampshire but saw the amazing impact that doing the right marketing and seeing results from it had on small businesses, so we decided to go UK-wide.

‘We remove scattergun marketing attempts or getting stuck with only one source of new business and replace it with tried and tested marketing techniques that work to bring new customers.’

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Businesses benefit from a series of workshops in Portsmouth, Southampton or Fareham, or they can access the material online. They also receive a downloadable series of marketing masterclasses and workbooks and can attend monthly online masterclasses.

All Star Marketing Club is the brainchild of Ms Paterson, a former marketing director at Ordnance Survey and Victoria Vickery, the former head of marketing at Aviva.

Since the launch, they have seen an explosion in demand for marketing know-how, and now have more than 100 businesses attending their club.