Sam Stevenson, Chichester’s big fat man, was trying to shed part of his 26st 12.5lb. to win a challenge and raise money for Cancer Research.
The 42-year-old landlord of the Barley Mow pub in Oving Road, had tried to diet several times – but each time hunger pangs got the better of him.
So when he mentioned to his customers that he was determined to lose weight, they didn’t believe him.
One man, who was sure he would keep his money, decided to donate £1 every time Sam lost a stone. Many customers decided to follow suit. In past diets, he blamed his wife Winnie for piling up his plate.
‘She would tell me to leave what I didn’t want,’ said Sam, ‘but how could I resist?’
But Winnie helped this time by replacing his 12-inch wide plate with a normal one.