ANYONE jumping into an Aquacars taxi today can’t fail to miss the blue and white ribbons showing their support for this year’s Blue Day.
The Portsmouth-based taxi company has signed up to support Blue Day this year and is hoping that customers will also back the event.
Staff will be dressing in blue and all taxis across the city will have blue and white ribbons attached to them.
And 20 taxis will display exclusive Tom Prince Cancer Trust stickers, in a bid to encourage customers to make a donation to the charity.
It comes as First Bus and Stagecoach also pledged their support.
Bruce Hall, general manager of Aquacars, said they were delighted to get involved.
‘One of our members of staff is close friends with the Prince family,’ he said.
‘It was sad to hear about what happened to Tom.
‘He was a local lad and we are a local company.
‘We like to give as much as we can and we thought it was a good cause.
‘It’s a very good community thing.
‘The staff enjoy getting involved and the taxis do look very good with the ribbons.’
He added: ‘It gives the feelgood factor to people and it also gives back something from the city too.
‘But the main reason is that we don’t forget what happened to Tom and we remember him on the day.
‘It raises money to keep the charity going and to create awareness about what happened.’
· To find out more about Blue Day and to download a poster check out our Blue Day section