WRITER and marketing expert Lee Wilson has launched his first book into international markets.
Lee, from Horndean, wrote and released business and marketing guide Tactical SEO – The Theory and Practice of Search Marketing earlier this year.
It is now being sold by publishers Kogan Page to international audiences including; Denmark, the Netherlands, Germany, UAE and a number of other countries.
It also launched in USA and Canada on August 28.
Lee, 35, said: ‘I’m really pleased with the initial success of the book, and hope it will help lots of businesses succeed online to grow through a better strategic understanding of how search engine optimisation (SEO) can support their business needs.’
The book, which was officially released in the UK on August 3, aims to equip businesses with the information they need to increase their online success through search engine marketing.
Lee works as head of SEO at Vertical Leap, a digital agency in Portsmouth’s Historic Dockyard that specialises in online marketing.
He said: ‘I’ve worked in the digital industry for many years, and seen the positive transformation that SEO can have for businesses of all sizes.
‘I hope that my book can open up the opportunities of digital marketing to businesses that may have otherwise overlooked them.’
Lee said he would like to write another book.
‘There are so many ways in which digital marketing can drive business success,’ he said.
‘I’m keen to share more of them soon. Watch this space.’
Tactical SEO costs £19.99 and is available to buy online at koganpage.com.