Pubs sign up to help drivers steer clear of alcohol

STEER CLEAR Pubs are backing The News anti-drink-drive campaign
STEER CLEAR Pubs are backing The News anti-drink-drive campaign
Picture: Malcolm Wells

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PUBS across the area are signing up in droves to The News annual Steer Clear campaign.

We are calling on pubs and clubs to offer a free soft drink to designated drink-drivers out on the town this Christmas.

The annual scheme run by The News is designed to reward designated drivers for staying alcohol-free.

Any venues taking part will have the name of their establishment added to our roll of honour which will be printed in the paper and online at

Mark Waldron, editor of The News, said: ‘We want our readers to enjoy themselves during this Christmas and New Year.

‘But we also want everyone to stay safe. That is why we have launched our Steer Clear campaign.

‘It works by encouraging people to act as a designated driver, with an incentive to stay alcohol-free from pubs and clubs in the area who we are asking to offer a free soft drink.

‘So please encourage your friends and family to be responsible and “steer clear” of alcohol if they are planning to get behind the wheel this festive period.’

The campaign is launched as Hampshire police crack down on drink and drug impaired drivers this festive period. As reported, figures from the force show that six people were killed and 32 others suffered serious injuries in incidents where alcohol was a factor between January and August.

A total of 1,569 drink-drivers were caught between January and September – down five per cent from the 1,656 in the same period last year. But police say this figure is still far too high.

The force is carrying out more operations than ever across the county over the festive period in a bid to catch out drink and drug drivers.

Officers are also on the lookout for motorists who get behind the wheel the morning after a heavy night out who may still be over the legal drink-drive limit.

The public are also being urged to shop anyone suspected of drink or drug-driving by texting their details to Hampshire police on 80999.

To sign up to the Steer Clear campaign send an email with the name of your venue and contact details to or alternatively call (023) 9262 2124.



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