I reckon history will repeat itself in breakfast TV land

Inspiration: Madeleine Shaw

LESLEY KEATING: Sugar-free for a year and I’m glowing

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History is about to be repeated in the world of breakfast television.

In 1983 TV-am was launched amid great fanfare as David Frost, Michael Parkinson, Anna Ford, Angela Rippon and Robert Kee got together as shareholders and putative presenters.

It was a glittering failure and two unknowns – Anne Diamond and Nick Owen – were drafted in to mount a rescue mission.

Daybreak made a similarly expensive mistake by relying on the alleged ‘special chemistry’ between Adrian Chiles and Christine Bleakley.

It’s similar to the chemical reaction when a lump of putty is placed next to a lump of multi-coloured plasticine. The show is spectacularly awful and its stars have been reduced to four-day weeks.

Some people never learn.