So, reports of the death of radio have turned out to be greatly exaggerated.
The cynics said it was too old-fashioned and would struggle to compete with more hi-tech media.
But they were wrong. More than that, the figure of 91.7 per cent of the country tuning in every week is the highest since records began back in 1999, according to Rajar, a body that measures audiences.
We still love our breakfast shows when we’re getting ready for work or in the car, plus the intelligence of news programmes such as Today.
Of course there’s still some inane DJ waffle from deluded Dave Doubledexes, naff playlists and nutter-attracting phone-ins to be avoided out there.
But overall, radio is still in rude health.