LOCAL authorities are spending more than £400,000 each over the next two years bringing in a system so residents can access services online 24 hours a day.
Havant Borough Council and East Hampshire District Council are getting CRMs (Customer Relationship Systems), where people can log on to report problems and buy in services.
The systems are similar to those used by major supermarket chains to target advertising to consumers.
Each resident will have a personal account and will be sent details of services targeted at them.
Havant has spent £210,000 in the first year setting up the system and around £130,000 to pay for software licenses and running it from then on.
East Hampshire will spend £230,000 in 2015/16 and £170,000 in subsequent years.
Councillor Mike Fairhurst, in charge of marketing and development in Havant, said: ‘While we’re interested in keeping council tax down in these hard times we’re also trying to improve our services.
‘So this spend is part of our determination to improve services for residents.
‘Those without internet can continue to call us, write to us, pop into the council.
‘This is not a move to only deal with residents on the internet.
‘But there are lots and lots of people who choose to deal on the internet and we want to make sure we can give them the best service possible.’
Once the system is up and running residents will be able to report things like missed bins or order garden waste bins.
Cllr Fairhurst added that the system will send out targeted advertising of its services. ‘If we know of a group of people who live in flats and have no need for information on garden waste, we won’t bother them.
‘We will target the right services at the right people. It will drastically change our relationship with customers because of this.’
Both authorities say no jobs will be lost as a result of the changes.
East Hampshire’s Councillor Guy Shepherd said: ‘With so many organisations offering services online, residents expect to be able to access council services when it is convenient for them.
‘This project will provide better services for our residents as well as long-term financial savings.’