BLUE Day was first held by The News on April 4, 2008 – the eve of Pompey’s FA Cup semi-final against West Bromwich Albion.
Thousands of people in schools, shops, offices and streets wore Pompey blue and held blue-themed fundraisers, making £50,000 for the Tom Prince Cancer Trust.
The next day, Pompey won the semi-final and The News called for a Blue2Day on May 16 – the day before their FA Cup Final victory against Cardiff City.
Again thousands showed their support and the event became an annual fixture, coinciding with Pompey’s last game of the season.
The figure raised by the trust now stands at £580,000 – and £150,000 of that was raised by the four Blue Days.
The trust was founded in 2004 in memory of avid Pompey fan Tom Prince who died the evening before his 16th birthday from teenage bone cancer osteosarcoma – only 18 months after being diagnosed.
His mum Adele, dad Clinton and sister Emma set it up to fund research into the disease and hope to raise £1m.
To take part in Blue Day you need to register your event at tomprince.co.uk. The News will be automatically be notified. Or call reporter Sheanne Mulholland on (023) 9262 2170 who will register your event for you. Take all cheques or cash (bagged up) raised to any Lloyds TSB branch and tell them the name of your organisation and that the money is for the Tom Prince Cancer Trust. You can also donate directly via Paypal at tomprince.co.uk.