A MOTOR dealership will continue sponsoring the North Stand at Fratton Park.
Portsmouth Football Club has announced that the Ridgeway Group has renewed its sponsorship for the current season.
The firm has been involved in sponsoring the club since 2008 and Pompey chief executive Mark Catlin thinks the renewal of this deal is a coup.
He said: ‘It’s fantastic to have the Ridgeway Group back on board with us again this season.
‘The company has been steadfast in its support of the club before, during and after administration.’
Jon Head, group operations director for the firm, said: ‘When the company moved into Portsmouth in 2007 we wanted a way to get our brand out there and the local football club seemed the perfect way.
‘It was the first time we’d been involved in football, but it worked very well.
‘Obviously the club has suffered some difficult times of late, but we felt a strong loyalty to the club.’
The firm also sponsors the club’s TV gantry and dugouts.