BLAISE TAPP: Stay cool but, please, not in the fruit and veg aisle

Blaise has had enough of the amount of fat male flesh on display...
Blaise has had enough of the amount of fat male flesh on display...
Eric Dier sends England through to the World Cup quarter finals by converting a penalty against Colombia

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If you are a sun worshipper or an ice cream salesman then it’s likely you are currently experiencing the best of days.

It seems that every day the temperature in unlikely British towns and cities such as Porthmadog and even Glasgow for goodness sake are higher than renowned hot spots such as Athens, Istanbul and probably Venus.

Beaches and beer gardens have been packed with folk, eagerly topping up their tans.

The air is thick with the smell of burnt sausages and the strains of UB40, we are three weeks into a enthralling World Cup and now Wimbledon is upon us.

Of course there are always downsides, such as the moorland fires in the north west, and we also have the very real threat of a CO2 shortage, which has already seen one major supermarket ration the sales of fizzy drinks.

It isn’t a British summer without a crisis of some description.

But the real unwanted side effect of a balmy summer is the fact that us Brits really don’t give a monkey’s what we look like once the sun gets his hat on.

While there are some men and women out there who really do look like they have jumped off the pages of the Kay’s summer catalogue – younger readers may need to Google ‘Kay’s’ – the majority of us do struggle to dress appropriately.

I dress like a nerdy dad without a clue but I won’t ever reveal any more flesh than is absolutely necessary. If only others would show the same restraint.

I can handle exposed love handles and beer bellies on our glorious beaches and bustling seafronts but it is a different kettle of haddock when you are subjected to stretch marks and full back tattoos in the fruit and veg aisle.

It would be more acceptable if these chaps were as toned as Hasselhoff in his Baywatch years but, in my experience, they bear more of a resemblance to Ricky Tomlinson in his Royle Family heyday.

It never ceases to amaze me how little shame some people have, especially when sunshine and lager are thrown into the mix.

These may well be glorious summer days but they don't always bring out the best of us.