Drayton will welcome Exchange Boutique - a new clothing store with a twist in the new year

A new clothing store with a twist will be opening in Drayton in the New Year.
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The ‘high-end’ store will offer a feature that makes it a one of a kind in the area.

Exchange Boutique, owned by Jennie Woodfine, is set to open on Monday, January 9, after a few prelaunch events that are being held across the Christmas period.

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The shop, which is taking the place of Aroma Cafe before it expanded on the Drayton high street, is going to immerse itself into the sustainable fashion world by selling high end pieces of women’s clothing.

Jennie Woodfine at Exchange Boutique, Drayton Picture: Habibur RahmanJennie Woodfine at Exchange Boutique, Drayton Picture: Habibur Rahman
Jennie Woodfine at Exchange Boutique, Drayton Picture: Habibur Rahman

Jennie is originally from Sheffield and moved down to Drayton a few years ago, but during a visit home, she found herself stumbling across stores that were selling donated high end clothes, and she took inspiration from this as she envisaged a boutique of her own.

She said: ‘It is a ladies’ clothing shop so it would just be ladies throwing out items in their wardrobes that have only been worn once or twice. I am going to be selling high end clothes so it doesn’t feel like a charity shop or second hand shop, but more of a boutique.’

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Jennie Woodfine at Exchange Boutique, Drayton
Picture: Habibur RahmanJennie Woodfine at Exchange Boutique, Drayton
Picture: Habibur Rahman
Jennie Woodfine at Exchange Boutique, Drayton Picture: Habibur Rahman

Jennie added: ‘It came from a couple of things, one of them being how I shopped myself for years where I would buy fast fashion because I would have a night out coming up.

‘I guess getting into my 40’s and looking in my wardrobe, I kept thinking what am I doing continuing to buy fashion so frequently like that.

‘There is nothing like this is Portsmouth, particularly in Drayton, and I just saw the opportunity and thought why not, so I decided to go for it.’